BrandFinance 2016 Forum

I try to be selective about the conferences I go to, as they take time out of one's working day.  It annoys me when lazy conference organisers allow speakers to talk on anything, and then they stand up and give a thinly-veiled pitch.  As a participant, especially a fee paying participant, you can feel robbed.  That being said, when you filter out the pitches and try and sift for nuggets of insight, the presentations can be instructive, and can help reinforce - or challenge - your thinking in a constructive way.  So it was at the BrandFinance Forum last week (although I was grateful for the freebie from David Haigh).  I summed up my takeaways here